Google’s Entrance into the Insurance Business is Causing Changes

Google’s Entrance into the Insurance Business is Causing Changes

If you haven't heard about Google entering the insurance business yet, you will soon enough. They recently entered the auto insurance market in California by building on existing commerce models. While Google will attempt to be a hub for insurance information, they'll likely never be as useful as an actual independent agent. The following are a few reasons why using an independent agent will always be more beneficial.

Google entering the insurance business

Source: iStock.com/Ridofranz

An independent insurance agent deals with people. While Google may be able to compare different policies at the click of a button, an independent insurance agent will be able to break down the pros and cons of each policy, speak to you one-on-one about what your specific needs are and help you find the policy that best suits those needs. Remember, the cheapest policy isn't always the best one, which is why the experience and knowledge of an independent agent is so valuable. They also have no bias since they are not working directly for any of the insurance companies, which means they have your best interests in mind.

An independent insurance agent will establish a relationship with you, which means you'll always be able to go to them for information, advice or for help filing a claim.

Google is entering the insurance business. However, while they may end up being a hub for information, who is going to help you when it comes time to file an actual claim? Contact us at CCW Insurance for insurance claim advice and more today.

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